miércoles, 31 de diciembre de 2014

Interactive album artwork doubles as a DJ controller




Jack White isn't the only act doing amazing things with vinyl releases. Inside DJ Qbert's Extraterrestria, one of the jacket inserts doubles as a controller for Algoriddim's djay iOS app. After connecting to a mobile device via Bluetooth, Novalia's printed MIDI tech makes the album art the console, complete with scratching and a smattering of other tools. What's more, it'll work with Apple's desktop OS, too. The album was funded by a Kickstarter campaign, and most of the copies will go to those who committed ahead of time. Unlike White's Lazaretto release, it's not the record itself that's the main attraction here, but rather the packaging -- not that it makes the project any less awesome. Jump down past the break to see it in action.









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